Nelson Sirotsky left the presidency of Grupo RBS at the age of 59in 2017 July. He paved the way for Eduardo Sirotsky Melzer (Duda Melzer), who was the steering vice president as the new president of Grupo RBS. The decision was ratified by the management board members and directors of the company at a meeting held in Sao Paulo. The employees were sent a message to notify them of the news. The Duda Melzer office – that was known as Nelson nephew will now be chief executive. After over 21 years serving as the chief executive officer of RBS, Nelson will dedicate the board of director’s chairperson, an activity that will accumulate with the editorial committee leadership of RBS companies.
In the message that was distributed to the employees, Nelson states the revelation of a planned succession process that has its primary objective to improve the corporate governance of the company. Duda Melzer will wake up the world of business that was conceded in the 90s with his very initial months of management.
Duda Melzer is a member of the third generation of the Sirotsky family and the grandson of RBS founder, Mauricio Sirotsky Sobrinho. He earned his bachelor’s degree in business management from the Catholic University of Pontifical and went on for further studies at the University of Harvard for an MBA degree. He then began his career in the United States before working in the family business and at Delphi, he became the senior financial analyst and the Boxtop media company CEO. He was chosen to attend the Cambridge Institute for family business on the list of leaders. This is a relationship that brings together only 25 members of the new generation of companies and entrepreneurs every year in families around the world, who are considered as examples in society and are business heads.
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